Your
We are the trusted partner of global brands in creative intelligence
By providing a clear understanding of what the art of visual engagement is,
TheContillery makes it possible to achieve creative excellence on an unlimited scale
Fact-based decisioning
Our computer vision technology detects the relevant visual attributes of an image: Objects, shapes, compositions, colors, harmonies, brightness, contrasts, framing, depth, etc.
By matching those attributes with performance data, it determines which visual cues are driving engagement and impact.
Creative excellence
Get insights on what works and does not work amongst competitors, market segments and geographies.
Gain access to an exhaustive and ranked view of the most engaging creative options on a specific theme.
Facilitate the dissemination of the best creative practices within your organization.
Immediate impact
In only a few clicks, access to an immediate identification of:
Priorities for ROI improvement on your investments in visual content,
High-impact creative optimization opportunities,
Recommendations on how to make your visual content outperform.
Productivity gains
In only a few seconds :
Uncover outperforming creative axes,
Find inspiration,
Understand which images will engage your target audience.
THE CHALLENGE OF CREATING ENGAGING CONTENT ON MOBILE
In a mobile-centric, social media driven world, audience engagement relies on images and videos.
13ms
needed by a human brain to analyse an image
5%
of IG’s posts attract 50% of user engagement
10x
chances to be shared for posts with engaging images
Building a compelling visual communication strategy, creating powerful visual stories for social media and producing engaging images and videos are major challenges for most brands.
But what makes an audience react positively to a visual content? How to catch people’s attention, stir emotion and ensure retention?
Ultimately, how to be ready for the future of visual storytelling?
COMPUTER VISION FOR MARKETING: USE CASES
Travel
”We needed to be able to efficiently create inspiring visual content for our growing list of destinations“
How we helped
Creation of a bank of 1,100,000 beautiful images for more than 10,000 travel destinations with an overall cost five times less than the current approach.
Beauty
”We wanted to automate the quality control of all content created by YouTubers and Instagramers”
How we helped
Automated prediction of how the 300 videos produced monthly by influencers would engage audiences.
Automotive
”Finding the perfect declination of our visual communication on Instagram was a real headache”
How we helped
Benchmarking of most engaging classes of images for automotive brands and identification of engaging classes matching the brand’s attributes.
ACCESS THE LATEST COMPUTER VISION AND IMAGE RECOGNITION TECHNOLOGIES TO SHARE THE MOST INSPIRING IMAGES WITH YOUR AUDIENCE
1. Millions of images are analyzed from a variety of sources
2. Artificial Intelligence and machine learning are used to select and classify images according to their engagement potential
3. Each image is awarded a visual engagement score, so you can make your own content decision
A VISUAL INTELLIGENCE PLATFORM DESIGNED
FOR MARKETERS
Find engaging images
Use our intelligent tool to search through thousands of beautiful images from multiple sources (content creators, image banks, your company's image library).
Prioritize images
Filter and classify images according to your own criteria and get useful information and KPI’s to inform your selection (labels, geolocalisation, engagement, reach...).
Customize image organisation
Organize your images according to your business needs per album (creative focus) or per project (media focus).
Perform visual benchmarking
Understand what drives positive engagement on your competitors visual communication.
Use our intelligent tool to search through thousands of beautiful images from multiple sources (content creators, image banks, your company's image library).
Prioritize images
Filter and classify images according to your own criteria and get useful information and KPI’s to inform your selection (labels, geolocalisation, engagement, reach...).
Customize image organisation
Organize your images according to your business needs per album (creative focus) or per project (media focus).
Perform visual benchmarking
Understand what drives positive engagement on your competitors visual communication.
Access engagement prediction
Assess the engagement potential of an image or a video thanks to our AI-powered intelligent Visual Engagement Score.
Source impressive images
Source and buy selected visual content from leading image banks.
Get intelligent insights
Access useful insights on the visual content that is published and posted by the brand, customers, influencers and competitors.
Undertake bespoke analytics
Set up a bespoke data & images lake enabling extended data science work by your data scientists.
Assess the engagement potential of an image or a video thanks to our AI-powered intelligent Visual Engagement Score.
Source impressive images
Source and buy selected visual content from leading image banks.
Get intelligent insights
Access useful insights on the visual content that is published and posted by the brand, customers, influencers and competitors.
Undertake bespoke analytics
Set up a bespoke data & images lake enabling extended data science work by your data scientists.
